Celebrity (n.) 2. Fame; renown
Only in the ‘Cac would an article quoting a Hamilton grad happen to use the infamous brother of another Continental as its hook. That’s right, in a WSJ article titled “Behind that Celebrity Tweet” and passed along by @HamiltonCollege, Jeremy Lin is used as an introduction to the mutually beneficial relationship between celebs and social media.
The article quotes Eric Kuhn ’09, whose reply to social media sites “ increasingly forging relationships with celebrities to give both users and advertisers plenty of new material” is to advise his clients at United Talent Agency that “social media is about much more than promotion.”
Along with raising questions as to whether Twitter is the democratizing platform it seems to be, when those with checks next to their names are considered “clients” rather than “users,” the article is an all-around good read. And, of course, we love the multiple ‘Cac references–once you start seeing them, you just can’t stop!